TORONTO, ON // OCTOBER 17, 2014 • For the first eight years of its existence, the Canadian Motorsports Expo (CME) was a standalone, racing-only show catering to motorsports fans and the industry. The CME usually took place in early February, when Canadian winters can make it challenging for even the most hearty racers, exhibitors and enthusiasts to participate.
For 2015, the CME will once again take place at Toronto’s International Centre, but with several exciting changes.
The Canadian Motorsports Expo Powered by Inside Track Motorsport News will return for a ninth year as an intact component of the new Motorama Custom Car & Motorsports Expo. The new show takes place March 13, 14 & 15, 2015 at the newly refurbished International Centre, across from Toronto’s Pearson International Airport.
The 2014 edition of the CME filled 80,000 square feet. Motorama, which continues the almost four-decade tradition of the mid-March custom car and racing shows at the International Centre – will fill at least a quarter-million square feet at the well known venue.
The Canadian Motorsports Expo at Motorama will offer all of the same features that racing fans appreciated about the former standalone CME, including displays by tracks, series, racing equipment manufacturers and dealers, collectibles vendors, and more.
It will also continue to celebrate Canadian racing with high-profile events like the Short Track Night of Champions, the Drag Racing Night of Champions, celebrity racer appearances and Q&As, autograph sessions, racing-themed forums, seminars and industry press conferences and announcements.
And by being part of a much larger show that appeals to a broader base of automotive enthusiasts, CME 2015 exhibitors and sponsors will be exposed to tens of thousands of potential new customers and fans, many of whom may not have attended a ‘racing only’ show in the past.
Exhibitor and sponsorship package pricing for the new show remains at 2014 CME levels. And by being part of a bigger, unified show attracting significantly larger crowds, the show’s promoters anticipate that the participation of the racing industry will be greater than ever before. The response to the changes from the vast majority of the show’s previous exhibitors and sponsors has been very positive.
“We are extremely excited about the Canadian Motorsports Expo being part of the inaugural Motorama Custom Car & Motorsports Expo,” said co-promoter David Weber. “The CME has always been very well supported by the industry and racing fans. It was a team effort to promote the sport in Canada and we thank everyone for that. But being able to move the show back a month to a time when the weather is better, schedules are set, and more racing vehicles are ready, will be greatly appreciated by the motorsports community.
“Also, having the CME be part of a racing and automotive enthusiast show three times the size that showcases the sport to a much larger audience will be very beneficial to everyone. For the first time ever, there will be a unified show in Canada’s largest city that features custom cars, stock cars, road racing, drag racing, trucks, tuners, hot rods, rat rods, karts… everything all under one roof.”
The Canadian Motorsports Expo was created so that the industry and fans would have a show that celebrated Canadian racing. That commitment and tradition will live on as part of the new Motorama Custom Car & Motorsports Expo.
ABOUT THE MOTORAMA CUSTOM CAR & MOTORSPORTS EXPO: The inaugural MOTORAMA show takes place March 13, 14 & 15, 2015 at Toronto’s International Centre, adjacent to Toronto’s Pearson International Airport. With a footprint of almost a quarter-million square feet, the show will be Canada’s biggest late-winter celebration of automobiles and motorsports. For information about the show, including sponsorship and exhibitor opportunities, schedules and more, call (416) 962-7223, or email info@MotoramaShow.com. The show’s website is located at www.MotoramaShow.com.
GREG MACPHERSON • MOTORAMA Custom Car & Motorsports Expo
DATE: March 13, 14 & 15, 2015 • VENUE: International Centre (Toronto) • WEB: MotoramaShow.com • TWITTER: @MotoramaShow • PH: (416) 962-7223 • EMAIL: greg@MotoramaShow.com • FAX: (416) 962-7208